Great news for travelers! Apple AirTags are at an all-time low at just $69.99 for a four-pack. Apple AirTags were introduced in April of 2021 but they didn’t really take off until 2022 when the travel industry saw a huge increase in passengers. Airlines and airports weren’t ready for the post-pandemic surge as they were both short workers in practically every capacity.
One of the hardest hit were baggage handlers or at least that’s how it appeared as there were piles, and I mean piles of lost luggage, in airport baggage claims. See photo above from LAX in 2023 and this wasn’t even that bad compared to some foreign airports.
Do you remember reading the story about an American named Cameron Hopkins who returned to the U.S. after his June 2022 trip to Europe but after three weeks and his lost bags still hadn’t turned up, he flew back to Germany to get them since he could track their exact location using the Apple AirTags he had placed in the suitcases?
Ever since then, Apple AirTags and other similar tracking devices like Samsung SmartTags became the travel product of the year and without a doubt, will continue to be the hottest travel gadget of summer 2025 as well.
If you haven’t already purchased one for each of your bags (including your carry-on and purse) then you really have no excuse now since Amazon is selling a four pack for the lowest price ever. At the time of this publication, they are currently a whopping 29% off the standard retail price of $99, a very significant discount for an Apple product.
If you need more evidence about why Apple AirTags are an absolute essential, read this Wall Street Journal story: If You’re Checking That Bag, It Had Better Have an AirTag (subscription required).
Having an Apple AirTag in your checked luggage offers several benefits:
1. Track your luggage’s location
You can track your checked bag’s location in real-time through the “Find My” app, giving you peace of mind in case your luggage gets lost or delayed. I now track my bags before boarding the plane to make sure it made it on the plane, I then track it the second I step off the plane so I know if I should hustle to baggage claim or take my time because who wants to stand around a crowded carousel staring at your watch. Instead, I use the loo and even grab some food.
2. Quickly spot misplaced luggage
If your luggage is accidentally sent to the wrong location or misplaced, the AirTag helps you locate it much faster, as it can show you the last known location of the bag.
3. Many airlines have integrated them
This past December, Apple released iOS 18.2 which introduced a new feature for AirTags called “Share Item Location.” This feature enables AirTag owners to easily share their AirTag’s location with someone of their choice – including companies like airlines. According to Fast Company “Apple says airlines that have gone live with the Share Item Location integration so far include Aer Lingus, Air Canada, Air New Zealand, Austrian Airlines, British Airways, Breeze, Brussels Airlines, Delta, Eurowings, Iberia, Lufthansa, Porter, Swiss, Turkish Airlines, United Airlines, Virgin Atlantic, and Vueling. KLM and Singapore Airlines will also support the feature in the future.”
What’s great about this is that when the location is shared, the recipient receives a link to an interactive map that can be viewed in a web browser. The map displays the AirTag’s last known location along with its geo-coordinates, making it simple for a third party to track the AirTag’s whereabouts.
4. Long battery life
AirTags use CR2032 lithium 3V coin batteries (these ones are, at the time of this publication, 50% off) and they last about a year so you don’t have to worry about frequent replacements. However, if your AirTag is over a year old, I recommend replacing the battery. It’s quick and easy to do and they’re not expensive. Here’s a video demonstration showing you how to change your Apple AirTag battery.
Have Apple AirTags or Samsung SmartTags eased your mind and made your travels better? Let me know in the comments below.
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