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Amazon Prime Day is one of the biggest online shopping events of the year, and in 2025, it’s bigger than ever, spanning four full days from July 8 to 11. With thousands of lightning deals, limited-time offers and deep discounts across categories like tech, home, beauty and fashion, it’s easy to feel overwhelmed. But with a little planning, you can shop smarter and save big. RELATED: 70% Off or More: The Best Amazon Deals You Can Grab Right Now

Amazon Prime Day shopping tips.Here are 10 tips to make the most of Amazon Prime Day this year:

1. Sign In Early and Fill Your Cart or Wishlist

Before Prime Day begins, log in to your Amazon account and start browsing early. Add items you’re eyeing to your cart or wishlist. This makes it easier to spot price drops instantly and keeps you from scrambling when deals go live.

2. Use Alexa for Early Access

If you have an Alexa-enabled device, ask, “Alexa, what are my Prime Day deals?” Some deals go live for Alexa users before they appear on the site, so this trick can give you a head start on hot items, especially ones that sell out fast.

3. Set Deal Alerts in the Amazon App

Download the Amazon Shopping app and enable notifications. You can set deal alerts based on items you’ve viewed or added to your list. Amazon will notify you when those products go on sale, so you don’t miss out.

4. Compare Prices With Other Retailers

While Prime Day offers steep discounts, competitors like Target Circle Week, Walmart Deals, and Best Buy’s Black Friday in July run at the same time. Use tools like Google Shopping, Honey, or CamelCamelCamel to check if Amazon is truly offering the best deal.

5. Join Prime (or Start a Free Trial)

Prime Day deals are exclusive to Amazon Prime members. If you’re not already a member, you can sign up for a 30-day free trial just before the sale to get full access without paying. Just remember to cancel before it renews if you don’t want to keep it.

6. Watch for Lightning Deals

Lightning Deals are limited-time, limited-quantity offers that disappear fast, sometimes within minutes. Keep a close eye on them in the Amazon app or on the Prime Day homepage. If you see “100% claimed,” join the waitlist in case someone else drops out.

7. Don’t Forget About Small Businesses

Look out for special Prime Day promotions featuring small businesses, often with bonus credits for shopping their storefronts. You’ll find unique products and support independent sellers at the same time.

8. Check for Bundle Deals and Coupons

Some of the best Prime Day savings come from bundle deals (e.g., an Echo Dot + smart plug for one low price) or hidden coupons you can “clip” on the product page. Always scan for extra savings before checking out.

9. Use Amazon Credits and Gift Cards

If you have Amazon gift cards, points from a rewards card, or promotional credits (like from No-Rush Shipping), Prime Day is the perfect time to use them. You can also reload your gift card balance in advance to stick to a budget.

10. Plan Ahead for Back-to-School or Holiday Shopping

Prime Day isn’t just about impulse buys, it’s a great time to stock up for the school year, dorm essentials or even start early on holiday gifts. Think ahead and use this sale to check big items off your list while they’re deeply discounted.

With a little prep and strategy, you can make Prime Day 2025 your most successful shopping event yet. Whether you’re in the market for a new laptop, smart home gear, or everyday essentials, these tips will help you shop with confidence and save big while you’re at it.

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